Rebirth of the Soft Rice King

Page 1659

He cleared his throat and said, "I am very optimistic about the development of e-commerce. There is absolutely nothing wrong with choosing online sales. As for the loss of Jinshi Group's sales channels, you don't have to worry about this. As an industry association, I will There is still some industry influence, and I will find a way to expand physical channels for you.”

This is obvious, you can give up Jin Yutang's channel.

Isn't he a shop bully?Threatening to remove your home appliances?Just let him take it off the shelves, and let his home appliance mall be over!

The home appliance manufacturers present were discussing one after another.

"With the president's words, we can rest assured."

"Yes, I have decided to give up the sales channel of Jinshi Group."

"Me too, rubbish Jinshi Group, who cares about your channel!"

Now, it was Jin Yutang's turn to be nervous, and the threats failed. Now, the home appliance manufacturers present almost fell to Fang Tian's side.

Then, Fang Tian threw a heavy bomb!

Fang Tian said into the microphone: "Your home appliances are sold on my platform, and I will give you 5 to 20 subsidies for your home appliances!"

Is there a subsidy?The manufacturers present were overjoyed with excitement!

This subsidy is not a direct subsidy to manufacturers, but a subsidy to consumers!

For example, a refrigerator with a cost price of 1900 yuan and a sales price of 2000 yuan is sold on Fangtian’s e-commerce platform, and the platform distributes 20 yuan of profits to consumers.

In other words, this refrigerator is 400 yuan cheaper!

This subsidy is not for manufacturers to pass on profits to consumers. If they do so, manufacturers will lose money.

They are all subsidies given by Fangtian's e-commerce platform, the purpose is to help manufacturers expand sales!

Doing so, what is the benefit to Qianjin Online Mall?

First, expand the influence of e-commerce platforms.Let consumers really feel the convenience and benefits brought by shopping, and make online shopping a way of life.

Softcloud has no rivals when it comes to e-commerce. The only rival is the traditional brick-and-mortar industry. How to attract consumers to shop online is a problem.

Second, win over home appliance manufacturers and let them actively cooperate with e-commerce platforms to enrich the types of goods on e-commerce platforms.

Third, the influence of the website has increased, and the sales volume has increased, which can reduce the average transportation cost of express delivery.

This subsidy is good for the website, good for the manufacturer, good for the consumer, killing three birds with one stone!

1352 Chapter 1352 / deserted dinner

For the success of the e-commerce platform, Fang Tian spared no expense to subsidize consumers.

This kind of subsidy method is what Pinduoduo does.

Why are the goods on the Pinduoduo e-commerce platform so cheap? In addition to cost control, some of the goods are subsidies from the e-commerce platform.

This kind of tactic is indeed very useful in the early stages of the development of e-commerce platforms, but subsidies cannot be used forever, and people can’t do good deeds hungry.

Once the website's popularity and sales data are up, the subsidy will be cancelled.

At the end, Fang Tian said loudly: "In order to attract more consumers and increase the sales of manufacturers, Qianjin Online Mall will provide a total of 10 billion subsidies to consumers!"

Those present applaud and welcome!

Such subsidy tricks are a great thing for everyone.

Fang Tian turned to look at Jin Yutang beside him, and said with a smile, "Boss Jin, do you want to play with me?"

Jin Yutang curled his lips, he was insane, wouldn't the company lose money if it subsidizes consumers like this?

He responded directly: "No, this is a stupid business practice."

It is absolutely impossible for his physical store to play like Fang Tian's e-commerce platform.

He couldn't understand it at first, and he didn't like it when it came.

Zhao Guofeng gave Fang Tian a thumbs up: "Although, I can't understand your operation. But I believe that as long as it is not illegal, you can do what others dare not do, this is awesome!"

Afterwards, Fang Tian walked off the stage, home appliance bigwigs from home and abroad came to shake hands with him one after another.

Virtue, Geli, and Haier in China, and Siemens, Philips, Samsung, and LG abroad stood around one by one, saying that they would cooperate with the soft cloud platform.

Even, some home appliance tycoons said that the latest products should be launched in Qianjin Mall!

The surroundings of Fang Tian are full of enthusiasm!

As for Jin Yutang, he was completely ignored, and no one paid any attention to him.

Now all the home appliance manufacturers are leaning towards Fang Tian's side. Such a 2-to-1 result is definitely not what he wants to see, but what can be done?

It can't hit the opponent's interests, but hurts himself.

Jin Yutang's face was very ugly, and he left in a hurry with his followers.

He's gone, and it's time for the dinner here to begin.

Hundreds of home appliance owners from home and abroad sat down one by one, picked up tableware and tasted delicious food.

The reason why they came to Fang Tian's dinner instead of Jin Yutang's was largely because Chairman Zhao Guofeng called them to come and support Fang Tian.

Fang Tian walked over with a goblet and offered to toast Zhao Guofeng.

"Thank you, President, for your support." Fang Tian raised his wine glass and touched him.

If it weren't for President Zhao's strong support, it would probably be a little troublesome to resolve Jin Yutang's troubles.

Chairman Zhao Guofeng took a sip of red wine and said with a smile: "I believe in you, you have a good character, a good product, and you are trustworthy!"

Fang Tian laughed and took a sip of red wine.

All the home appliance tycoons were very satisfied with the meal set up tonight.

After the meal, Fang Tian signed an agreement with them, and their home appliance brands will all move into the Qianjin Mall and set up an official flagship store.

Today, Ruanyun has two major e-commerce platforms, one is Yunduo Mall and the other is Qianjin Mall. Yunduo Mall is following the c2c model, while Qianjin Mall is following the b2c model, which is the model of JD.com, with high-end quality. The logistics is delivered quickly.

Their home appliances must be in Qianjin Mall.

How did JD.com develop? It didn’t start from selling books like Amazon, nor did it start from small commodities and clothing like Taobao, but 3c home appliances.

The reason why 3c home appliances started is very simple. The cost of self-operated logistics is too high. Compared with other small commodities, 3c home appliances have higher profits, which can offset the pressure brought by logistics costs.

The so-called 3c is not just household appliances, mobile phones, computers, spare parts and so on are included.