roccoschili Page 1658
Page 1658
Boss Sun seems to have something to say, this change is not just a simple change of a meal, but a change of a platform.
Jin Yutang was dissatisfied: "Did you give up the sales of the physical store?"
Boss Haier is speechless, can your physical store represent physical stores across the country?Although Jinshi Group is the largest home appliance chain seller in the country, your physical store is not just yours. Haier also has self-operated stores.
Clearing his throat, the boss of Haier said with a smile: "Physical stores are still an important sales channel for Haier, but e-commerce will become more and more important to us."
Jin Yutang sneered. Up to now, he is still very pessimistic about the sale of home appliances in online stores. The online shopping platform is a dead end. He is not at all optimistic about the prospects of e-commerce.
As for what Fang Tian said, the sales of his shopping platform can surpass that of his Jinshi Department Store, which is even more a joke.
The waiter came over with a silver tray, Jin Yutang reached out to pick up a goblet, and took a sip of red wine.
"Boss Haier, you mean that you plan to give up the sales channel of Jinshi Group?" Jin Yutang looked at him coldly.
"No." The boss of Haier shook the goblet and said with a smile: "Jinshi Group is still a very important partner of Haier, and we will continue to cooperate, right?"
Every year, 25% of Haier's home appliances are sold through the channels of Jinshi Group. If they give up, the boss of Haier will definitely not be willing.
Jin Yutang sneered and said, "If you sell your home appliances on Fang Tian's website, sorry, Haier's home appliances will be removed from my group channel!"
Take it off the shelves?
Boss Haier's face changed, and he became gloomy: "What do you mean, force me to choose 2 out of 1?"
"Hehe." Jin Yutang smiled while drinking red wine: "Qianjin Online Store, or Jinshi Group, which one is more important for you to choose?"
From the current point of view, it must be Jinshi Group that is important, and 25% of the sales come from this channel.
However, on Fang Tian's online platform, Haier's home appliances have not yet been put on sale, so the boss is not sure about the result.
Faced with Jin Yutang's threat of choosing 2 from 1, Boss Haier was in a dilemma.
Ignoring his expression, Jin Yutang casually put down the goblet, and then stood on the stage. When he came over, it was obvious that he was making trouble.
Facing the home appliance manufacturers on the scene, Jin Yutang said into the microphone: "Jinshi Group is the largest home appliance seller in the country, so it is right to choose me. If you sell home appliances on Qianjin Online Mall, sorry, all your home appliances are sold in Jinshi. The real group will be removed from the shelves."
In order to attack the opponent, it is obvious to kill one thousand and self-damage eight hundred.
The presidents of the home appliance manufacturers present looked at each other in blank dismay, all in a dilemma, who should they choose?
From the bottom of their hearts, they still feel that Jin Yutang's sales channel is more important. Some manufacturers' home appliances, 50% of their sales come from Jinshi Group. Losing this channel is too painful!
Chapter 1351 1351 / Three birds with one stone!
For Jin Yutang, the removal of their home appliances from the group's mall will also bring some losses, but the losses are limited.
After all, Jinshi Group is not just a company that sells home appliances. Its industries are very large. Without home appliance sales, it will not cause too much impact.
However, for home appliance manufacturers, the loss is huge, and sales have plummeted. Those brand home appliances with self-operated stores are better, and those home appliance manufacturers with few self-operated stores are tragic.
In a short period of time, how to establish sales channels, sales channels all over the country?
Fang Tian remembered that in his previous life, Gree and Suning had conflicts, which directly caused Gree to lose Su's sales channel. Since then, Gree has begun to pay attention to its own channel construction.
In this year, there are not many brand merchants with self-operated stores, let alone a sales network covering large and medium-sized cities across the country.
Therefore, when Jin Yutang announced that they would remove their home appliances from the shelves, many home appliance owners in China panicked.
The home appliance manufacturers at the scene whispered and began to waver. They wanted to give up Fang Tian's online platform. In this situation of 2 to 1, they could only choose to cooperate with Jin Yutang.
Fang Tian walked quickly onto the stage and snatched the microphone from Jin Yutang: "This is my home court, it's not your turn to speak."
These words were sonorous and forceful, drawing applause from the hall!
That's right, this is the dinner set up by Fang Tian, it's none of your business, when is it your turn to speak on stage?
Fang Tian cleared his throat and said: "Jin Yutang is not sincere, so choose to cooperate with me. With the traffic of the Soft Cloud website, you don't have to worry about promotion at all, and the sales will definitely increase."
"For express delivery, the express delivery network of Qianjin Online Mall has covered most of the cities in the country. When consumers place an order, it will be delivered the next day!"
In other words, not only is there online traffic, but the offline network is also very complete!
Jin Yutang curled his lips: "Who are you fooling when buying appliances online? The experience can be compared to physical stores. I want to experience the cooling effect of the refrigerator. Can I experience it online?"
Fang Tian said calmly: "This is really not possible. But, as I said just now, when shopping in Qianjin Mall, the delivery speed is very fast. The next day, even if you place an order during the day, it will be delivered in the afternoon. If the customer is not satisfied, You can return it within seven days without any reason."
"Yes, seven days without reason, can your physical store do it?"
Jin Yutang was stunned, this is impossible.
In this year, there is no seven-day unreasonable after-sales service, and Jin Yutang will not do this. Even if there is a quality problem, it is very difficult to find him to return the product.
The current after-sales service is so poor.
Fang Tian said with a smile: "The emergence of e-commerce not only provides a new way of shopping. It will bring revolutionary changes to the entire traditional spirit beast industry."
"In the past, the price of the same product in different cities, different locations, and different stores often varied greatly. But what about online stores?"
"Factory direct sales can be achieved, and many intermediate links are removed. Consumers can buy more high-quality and affordable products. For your home appliance manufacturers, it can increase the sales of home appliances."
Reasonable and well-founded, compared to Jin Yutang's intimidation, Fang Tian is more liked by home appliance manufacturers.
Jin Yutang said loudly: "What's the use of saying so many? In short, you have to choose 2 from 1. Do you choose his online shopping mall or Jinshi Group?"
The boss of the home appliance manufacturer is still undecided.
At this moment, the heavyweights appeared!
A man in a black suit with a Chinese face came onto the stage and took the microphone from Fang Tian.
This heavyweight is the president of the National Household Appliance Sales Association - Zhao Guofeng!
He has a detached influence in the entire home appliance industry, and what he says carries a lot of weight.
Zhao Guofeng said in a loud voice: "Tonight, it's very interesting. I participated in the online and offline debate. As the chairman of the industry association, I want to say..."
He glanced sideways at Fang Tian, and said with a smile, "There is nothing wrong with choosing Mr. Fang!"
Obviously, President Zhao supports Fang Tian!
Immediately, Jin Yutang's complexion became ugly, and it turned black in an instant!
Zhao Guofeng, as the chairman of the home appliance industry association, shouldn't he be neutral?Even if you don't support Jinshi Group, you can't fall to Fang Tian's side.what is this?
Jin Yutang said with an unhappy face: "President Zhao, why do you support him?"
Zhao Guofeng really wanted to say, your character is not good, and they want to kick you out of the industry association.