Rebirth of the Soft Rice King

Page 2070

As soon as she entered the apartment, Jin Yuye walked over quickly, her face full of excitement.

"Who told you that I'm an 800 billion rich man?" Fang Tian put the suitcase into the bedroom.

Jin Yuye said with a smile: "I read the news, and now the earth express in my hand is going to break through 200 Hong Kong dollars. I also bought the stocks in my hand and made a small profit."

"How much did you earn?"

"Not much, 3 billion!"

3 million is not much.Lin Keqing smiled lightly.

Lin Keqing also made a lot of money, and her personal wealth increased by 50 billion.

She sat on the sofa and leaned lazily on the back of the chair.

Fang Tian smiled, these are rich women!

Jin Yuye took Fang Tian's hand and walked towards the tea machine: "Compared to you, what are my points?"

On the table is a plate of castle-shaped fruit salad, which is white, and it can be seen that she puts great effort into it.

Fang Tian took a fork and put a piece into his mouth.

Jin Yuye said: "Brother-in-law, the next goal is to open an online store in Europe?"

"En." Fang Tian nodded.

"Okay." Jin Yuye's brows were beaming with joy: "From now on, I won't have to pay for my crazy shopping on your website."

"Who told you that."

"I'm your dearest sister-in-law, you won't be so stingy, will you care about me?"

Fang Tian picked up a strawberry and put it in his mouth: "Isn't she my sister-in-law? Isn't she my wife?"

"Brother-in-law, you are so greedy, you can eat everything, even your sister-in-law. Okay, I will marry you at a disadvantage!" Jin Yuye seemed to be joking, her smile was like a crescent moon, and there was a faint smile on the corner of her mouth. dimple.

"I don't have time to talk to you." Fang Tian got up and went back to the company.

……

Soft Cloud, European headquarters.

In the small conference room, Fang Tian pushed open the glass door and walked in.

At this moment, Yang Fan and the high-level executives and developers from Europe are here, and there is a notebook in front of them.

Fang Tian asked: "Is the international version of Qianjin Mall done now?"

Soft Cloud has four major e-commerce platforms, Soft Cloud Online Store, Qianjin Mall, Yunduo Mall and Sanctuary!

Soft Cloud Network Merchant is a b2b platform, which can be simply understood as a wholesale market, which supplies goods exclusively to merchants, not directly to consumers.

Qianjin Mall is a self-operated b2c, similar to JD.com, which operates its own products and has its own logistics warehouse.

Yunduo Mall is a c2c platform, similar to Taobao, with a low threshold for opening a store, and it is possible to open a store and sell products to consumers without a business license.

Shengtang is an open b2c platform, similar to Tmall, and only merchants open stores. The threshold for opening a store is relatively high, and the product quality is relatively better.

These four major brands are all popular in China, and they are firmly seated on the number one throne in various fields.

However, there are only two platforms that can develop in the international market.

One is Ruanyun.com, and the other is Qianjin Mall, especially Qianjin Mall, which is the key to Guan Jianzhong.

As for Yunduo Mall, it is too prone to counterfeit products, and it is difficult to develop in the international market. Every day, consumers in Europe and the United States are sued in court. The trouble is not ordinary.

The Holy Church is relatively better, but it is not easy for consumers to accept it.

The self-operated model of Qianjin Mall has guaranteed quality and faster logistics, and it will be promoted much faster in the international market.

There is only one opponent, and that is Amazon.

In this era, Amazon has expanded its business internationally, and there is still a big gap between Soft Cloud and it.

Of course, it is not impossible to go beyond. Amazon’s retail business has been losing money, and they are also very cautious in advancing in the international market.

In the field of international e-commerce, there is still a lot of room for development.

Yang Fan turned the notebook around so that the screen faced him. "Look."

Fang Tian looked at the screen, and the page was displaying the international version of Qianjin Mall, all in English.

The page design is almost the same as the domestic version.

Easy-to-use products are loved by people all over the world, but people from different countries have different cultures.

The biggest difference between the international version and the domestic version is in the recommendation of products.

For example, after a foreign man buys diapers, the website will recommend him to buy a case of beer.

Practice has proved that this is a very successful marketing tool.

Suddenly a question came to mind, and Yang Fan asked: "In China, Qianjin Mall was developed by relying on 3c home appliances. In the international market, do we also start from 3c home appliances?"

"No." Fang Tian waved his hand decisively: "This trick won't work in the international market."

In China, the reason why 3c home appliances can be used to open up the market is because Soft Cloud offers a lot of benefits, and has a clear price advantage compared to physical stores.

But this trick is not easy for those who are used to buying home appliances in physical stores internationally, especially in Europe and America, to convert them.

After all, buying home appliances online lacks real experience.

Although the modern society in foreign countries has been developed for many years, the ability to accept new things is really not as good as that of the Chinese. For example, mobile payment, which is blooming all over China, is difficult to do in Europe and the United States. They are all used to credit cards.

Yang Fan frowned and said, "Then what products do we need to open up the international market?"

Fang Tian quickly typed two words on the computer.

图书

"books?"

"That's right." Fang Tian snapped his fingers: "We can provide more abundant and cheap physical books, which are more acceptable to European and American consumers."

This can't help but remind me of Amazon. How Amazon's e-commerce developed, it started the brand by selling books.

The category of books has been done well, and a good reputation has been accumulated, allowing consumers to accept online shopping and agree with this platform.