roccoschili Chapter 471 Several Small Difficulties Faced by the Project
Chapter 471 Several Small Difficulties Faced by the Project
At the same time, he holds 0.05% of Dongfeng Group's shares and 2% of Dongfeng International Real Estate's shares. In addition, as the chairman of Sanjin Technology Company, which is currently mainly held by Dongfeng Investment Group, Liang Xin has inadvertently become a pivotal figure within Dongfeng Investment. figure.But to go further, it obviously needs to pass a greater test.
The questions given by Teng Zengsui were deliberately difficult.
First of all, W City is a place with limited location advantages. Although there are many bosses, the actual geographical location is not good, and can even be said to be quite bad.The best areas in the city that could be developed in recent years have long been developed by Dongfeng Investment, so that the entire city planning can only extend to the west and east.However, the consequences of doing so are now clear.Not to mention now, even ten years from now, the new city to the east will not be as prosperous as the old city.
Ninety percent of people living in the old city would rather go to City H to buy a house than waste money on buying real estate in the east of the city—unless the money is really hot, and this leads to the "vast land and sparsely populated area" in the east of the city. , it took many years for the developed real estate to be filled with people. Most of them were not from the city center of W City, but from a large number of demolition resettlement households.
In addition, even if people like Liang Siyun were forced to move their families to support urban construction, the entire east part of the city did not have much popularity.If the consumption level cannot rise, large merchants would rather be crowded to death in the center of the city than develop there.
The development of the west is even more difficult. First of all, relocation is a big problem, and secondly, road construction also takes a lot of time, because there are a large number of industrial plants in the west, plus a large number of united nail households.
In Liang Xin's impression, even ten years later, the development status of that place is difficult to describe. It was not until around 2020 that the hard bones were finally chipped away.This is also thanks to the overheating of China's overall economy for a period of time after 15 years, which led to the temporary recovery of W City's economy. The city finally had enough finances to fight against the unscrupulous people's price hikes...
So from this point of view, the urban area of W City can be said to have no land in the middle, no people in the east, and no people everywhere in the west. Just the location selection can make people extremely bald.
In addition, you must know that the current economic downturn in the city has just stopped. Teng Zengsui wants Liang Xin to carry out such a large project all of a sudden. The city itself certainly does not have much support capacity, but if the funds Insufficient, resulting in the scale of the project not being able to increase. It would be better not to do such a pioneering, flagship, and landmark project.
Because if once done, it fails to achieve the expected results, the group is likely to directly kill the entire strategy.After all, Teng Zengsui himself said that the "Dongfeng Times Square" project needs to be piloted first.
Even if it takes two to three years.
Liang Xin had a guess in his mind that it might be possible that at the same time he started the project in W City, similar projects would also be launched in the capital and S City.In this case, the thing I made will either be prototyped for the capital and City S, or if Teng Zengsui or the group's decision-makers as a whole judge that this path will not work, then I will have to carry out the work. Blame the blame for incompetence.In a sense, is it also blocking the last bullet before Teng Zengsui retires?
Damn, what are the evil intentions of this old thing? !
Then, in addition to funding and location selection, there is the urban vitality issue of W City itself.
You must know that before the real estate collapse in W City, many big brands in the city had already transferred their headquarters to S City or the capital one after another after 2000. In the true sense, the super big names in W City and them The core industry is not here at all!Most of those who stayed were second-rate figures like Chen Guangjian, and a very small number, represented by Lan Qiuyan's natal family, and a small number of higher-end manufacturing industries - but the number was really not large, and it was overwhelming. , can be counted on one hand.
Under such an environment, the annual net outflow of elites in W city is much greater than the inflow. The labor force attracted by internal enterprises is basically the labor force of low value-added enterprises. In human terms, they are wage earners and small factory girls.
But as we all know, migrant workers and factory girls from other places don’t have much money in their pockets.
Let them go all the way somewhere to be extravagant and spend hundreds of yuan to drink a cup of coffee. After drinking, they may call 110 and report to the police that they have eaten the Overlord meal. Please take me back to accept it. investigation.
So the only people we can count on are the local indigenous people.
But the problem is that the number of so-called middle-class groups among local indigenous people is actually limited.
The total population of W City in the urban area with full administrative and public institutions is about 30, and the number of self-employed households with stable income is only [-] at most; plus a few other higher-income groups, all of them are concentrated in Together, even counting their family members, the number is as high as [-] at most.
These people are the entire potential consumer population that Liang Xin can see at Dongfeng Times Square in W City.
30 people...
Even if the average person spends 1000 yuan in the square every year, it will only be a turnover of [-] million yuan.
However, Dongfeng Plaza is not a student network, and turnover cannot equal profit!
Moreover, the average per capita consumption of the middle class in the city is 1000 yuan per year. Is it possible?
Liang Xin thought it was impossible anyway.
Some people may not go there for a few years, and as long as something is done in the square, it will be copied directly in the city center, grabbing business without even saying hello.
And the lazy middle class here in the city would definitely prefer to spend their money closer.
So to sum up, the main problems that Teng Zengsui now faces Liang Xin are lack of money, no one, economic downturn, lack of vitality in the market, and even the construction deadline is too tight...
It will take a few months at the earliest for this project to be approved, right?
Then to construction, investment promotion, marketing...
It is really difficult.
……
Liang Xin closed his eyes and thought about the strategy of walking in the square. In the meantime, he asked Gu Qiang to stop the car and asked Ning Chen to go to the newsstand on the roadside and buy a map of W City.
At early 10:30, Liang Xin's big red BMW drove into the university town as quietly as possible.
It was just after the Lantern Festival, and there were still a few weeks before the start of school, so the university town was still quiet.
After a while, the car drove through the main road of the university town and drove straight into the teaching area of W Medical College.
Swagger stopped in front of the huge No. 1 administrative building gate at the entrance to the teaching area.
Liang Xin sat in the car, took out his mobile phone and called Xu Jia.
The phone rang for a while, and then Xu Jia's secretary picked up the phone.
"Xiao Liang? Haha... The principal is inspecting here in the Bay Area. What's going on?"
Liang Xin was silent for two seconds, "When can the principal return to school? I have a project here, a big one."
There he hurriedly handed the phone to Xu Jia himself.
Xu Jia hurriedly asked: "Xiao Liang, what's the big project?"
“Dongfeng International Real Estate’s first project of the year, the group headquarters’ key investment.”
"That's it...can we do it the day after tomorrow?"
"Fine."
Xu Jia laughed and hung up the phone.
Ning Chen turned to look at Liang Xin.
Liang Xin shook his head and said coolly: "Old Xu is not free, let's go eat first!"
But he couldn't help but grind his teeth in his heart.
In a situation that was already difficult enough in terms of funds, market, and time, he clearly saw the Nth difficulty of this project: the overall leadership of the project was not completely in his own hands.
It also depends on the expressions of other major foreign aids!
.