I really don’t want to be reborn

Chapter 156 Word-of-mouth promotion?Viral marketing?

Zheng Wan rode the tram back to school, feeling a little complicated.

What needs to be done has been done. I hope the director can give me some effective clues, otherwise I won’t even know who is responsible. This is a bit disgusting.

After returning to the incubator and staying in the office for a short time, the time came to five o'clock in the afternoon.

Zheng Wan came to the conference room and found that everyone had arrived.

Zheng Wan sat in the main seat. On his left and right sides were Xiao Qijingshan from the technical department and Cao Shaoying from the marketing department.Next to Cao Shaoying is Tang Jing from the Promotion and Operations Department.

Tang Jing was originally a part-time employee, but in the past month she earned at least 2 to [-] yuan in Tuanxin. In addition, Tuanxin was developing vigorously, so fortunately she applied to work full-time.

"Let each department talk about ways to increase user usage. Let's start with the promotion and operations department." Zheng Wan asked, focusing on Tang Jing.

The marketing department is the highlight, first and last.

Tang Jing stood up, opened the small book in front of her, and said: "The promotion and operation department has always relied on soft articles on the Internet for promotion. After such a long period of time, the effect has been remarkable, and almost none of the posts posted are not I know the group is happy."

"So we are still planning to continue to start with soft articles."

"The promotion and operations department is preparing to improve the quality of soft articles and transform and upgrade soft articles. From the original purely promotional soft articles to soft articles that guide consumption."

"Like this."

Tang Jing took out the notebook she had prepared and connected the projection cable to the notebook.

A word document appeared on the screen behind Zheng Wan, and the text inside was clearly visible.

[The goddess and I met in the corridor of the teaching building. I was walking in the corridor with a book in my arms. I accidentally dropped the book when I was distracted. She saw it and helped me pick it up. 】

[The moment I saw her, I was completely stunned. I never thought that there could be such a beautiful girl in this world. Even my breathing was tight and trembling. I couldn’t even move to pick up a book. It stopped suddenly, and she seemed to have cast a body-fixing spell to hold me firmly in place. 】

……

[I kept her phone number and QQ, and we chatted online for more than a week. I could feel that she was very interested in me.I finally got up the courage to ask her to have dinner with me, and she agreed. 】

[We met on the school playground. She was dressed very nicely, wearing a light green skirt. She smiled very sweetly. I think she is now comparable to the school beauty Li Jingru in my eyes. 】

[She asked me what set meal I had ordered. I was a little confused and asked her what kind of set meal. I was going to take her to eat fried pork with chili pepper. 】

[The goddess's expression suddenly turned cold, as if I saw a blooming peach blossom that had been struck by hail.She told me: 'I'm very disappointed in you. I thought you were a boy who could get along, but I didn't expect you to be very different from what I thought.']

[I was puzzled and asked, 'Why do you think I'm not a boy who knows how to get along before we even have dinner together? '】

[The goddess told me: 'Everyone is using Tuanxin now. It's cheap, affordable and high-end. Four dishes and one soup usually cost more than 100, but with Tuanxin I bought it for only [-] or [-].Those who are happy with the group are those who are frugal and thrifty!If you go to the store to eat without having fun, you will at least spend a lot of money. In my opinion, you are either trying to make a fool of yourself or not being thrifty enough. '】

[I was extremely ashamed by the goddess.The goddess also used her mobile phone to log in to Tuankai’s page and let me see it. After reading it, I realized that there is such a platform in the world! 】

[I quickly ordered a set meal on the platform, and the goddess looked much better after seeing it.Here, I am really grateful to the person on the R&D platform. Through a small platform, we can see a person's temperament, and it also allowed me to meet my goddess, thank you. 】

After reading this story, the entire conference room suddenly burst into thunderous applause.

Zheng Wandao: "The story is well written, and the story is sublimated. It not only advertises Tuanxin, but also establishes the good character of being diligent and thrifty. Great article!"

After saying that, Zheng Wan burst into applause.

Then the entire conference room burst into thunderous applause.

Tang Jingxiao said: "Boss, this is the plan and strategy of the promotion department."

"Turn promotional soft articles into instructive soft articles and give them energy! Just like binding love and diamonds together."

"Only in this way will everyone have a stronger usage concept, as if not using the group to be happy means not being frugal."

Zheng Wan nodded and affirmed: "Yes, Tang Jing's thinking is clear and unique, and he incorporates interesting ideas into the short stories. This method is very good and can be adopted."

"Tang Jing's idea has been given, and it's pretty good. How many of you are there?"

Zheng Wan looked at Cao Shaoying and Xiao Qijingshan.

When his eyes moved to Cao Shaoying, the girl wearing thick glasses pushed up the glasses frame with her hand and stood up directly.

"I am the manager of the marketing department and I represent the entire marketing department. So let me tell you!"

Cao Shaoying opened the book and looked at it and said: "The entire marketing department gave more than a dozen methods, but I picked out the three best methods. Tell me about it, my boss."

"First of all, the first method is local promotion. The traditional local promotion method of handing out flyers is too old-fashioned. Except for the specific period-specific method like the previous co-branded with Chili Fried Pork, the rest of the leaflet distribution is very effective. It sucks.”

"This is the new method I have in mind."

"We can prepare some gifts in advance, and then invite passers-by to answer questions. If the answers are correct, we can give out gifts. This behavior will cause a large number of passers-by to stop and watch."

"The important thing is that we prepare some questions. These questions must not be ordinary questions, otherwise it would be boring. Most of the questions we prepare should be related to Tuankaixin, such as Tuanxin's corporate philosophy, such as Tuanxin's How to use it, etc.”

"And based on Manager Tang's plan just now, I have a new idea. I can add Tuanxin's affordable and frugal features to the problem."

“This way, people who answer the questions can get prizes, and people who stop and watch know that our group is happy and will try to use it.”

After talking about the first plan, Cao Shaoying glanced at Zheng Wan at the main seat with some unconfidence. After seeing her boss nodding, she felt relieved and then continued:

"The second method is word-of-mouth promotion. When an old user who has used Tuankai recommends it to a new person, and the new person places an order successfully, he or she can give the old person one or two yuan in cash back."

"Driven by money, old users will spontaneously recommend it to new users. Our group can completely achieve the effect of passive publicity."

"This word-of-mouth promotion method was provided by Li Tang, a marketing major. He said it was a very classic case method in their textbooks."

Zheng Wan glanced at Cao Shaoying approvingly, thinking that this girl spoke in a calm and moderate tone. The most important thing was that she had no desire to express herself and would not take credit.

This method was provided by Li Tang, and she told it truthfully.This is very important and very good.

This girl deserves to be reused!

Looking at Li Tang, who was sitting further back, his eyes were lively and a bit excited, like a child being praised.

After talking about the second type, Cao Shaoying started to talk about the third type.