Go back to 1990 to start a business

Chapter 1083 Either a pioneer or a martyr



Chapter 1083 Either a pioneer or a martyr

After everyone finished eating, Xia Chuan and Lei Jun went into the study and started studying their mobile phones.

Shiyun and Yuhua were not easy to disturb at first, whispering in the bedroom. Later, Shiyun found that his younger brother was a little too much. It was already ten o'clock and he still didn't come back to sleep. Is it easy for Yuhua to come?

She went straight into the study.

I saw a pile of sketches on the table, and Xia Chuan and Lei Jun were still talking there.

She said angrily: "Brother, if you don't go to bed, Lei Jun won't you?"

Lei Jun Juhan said that his two wives were waiting for him, so he immediately packed up his drafts and said goodbye.

Shiyun said hurriedly: "The room has been prepared for you, why bother going back and forth?"

Lei Jun waved his hand and said: "It doesn't matter if you go home late. Work is a reason not to go home, but sleeping is not. I will come back tomorrow morning."

Shiyun was helpless and admired, and Lei Jun left in a hurry.

Xia Chuan gently picked up Shiyun and went straight back to the bedroom. Yuhua smiled and said, "I'm not in a hurry."

"I'm worried." Xia Chuan took off the two women's pajamas and started the dreamy night.

……

The next day was Sunday, and Xia Chuan and Lei Jun continued their research for the whole day.

List out all the details, every possible solution.

At ten o'clock in the evening, Lei Jun took the initiative to leave.

By Monday, the two were out together.

The land acquisition was settled in just a few words. Xia Chuan was so dazzling that no one dared to neglect it. No one dared to say "research and study" and approved it as quickly as possible.

But it is an open space and it is impossible to give you a building.

Building a building is not something that can be done in a day or two, so we rented another building as a temporary headquarters.

It was a busy day to set up a company account, invest 1.1 billion Hong Kong dollars, and register the company.

Then Xia Chuan officially let go.

Lei Jun devoted himself to starting a business with the fullest and sharpest passion. No matter how difficult it was, with the strong support of Xia Chuan, the support of Xia Chuan's various companies, especially the support of Jiang Yuhua, everything became feasible.

And Xia Chuan's large-scale investment, like casting a net everywhere, has made the whole society more and more excited.

This is not Mou Qizhong’s kind of boastful investment. He first puts the registered capital into the company account and then registers!

Every company starts with a billion dollars, and Xiaomi has a tendency to make breakthroughs.

At the beginning of 1994, that was an absolute big deal.

How to win Xia Chuan's recognition and let him invest is what every local boss wants to do most.

On the one hand, Xia Chuan's investment amount is large, but the key is that the enterprise built by Xia Chuan can be big.

Yikang Group's contribution to Fengcheng's economy has made local bosses envious.

Especially those second-tier cities, they are willing to pay any price, as long as Xia Chuan is willing to invest.

Therefore, people from all walks of life come to Beijing, either through official connections to see Xia Chuan, or directly come to see Xia Chuan - of course they can't get in, and outsiders don't know that Xia Chuan normally doesn't go through the front door, and the entrance to the garage is inside the courtyard. , entrance and exit are all independent channels.

The real masters spoke through Xia Chuan's own people. As long as they met Xia Chuan, it would be beneficial to the success or failure.

As soon as Xia Chuan and Zang Hong walked into the restaurant, they noticed a strange man.

Zang Hong instantly judged that this guy was a world-famous entrepreneur, otherwise his family would not have let Xia Chuan see him without asking.

"Hello Xia Chuan, my name is Wang Sleeping Zhou, I excuse you for disturbing me." The man stood up with a smile on his face, stretched out his hands and held them with Xia Chuan.

Xia Chuan laughed loudly: "It turns out that he is the general manager of Zhengzhou Asia. I have heard about his name for a long time. Please sit down. Sit down."

Everyone was smiling, it was true, Xia Chuan would never ask twice to sit down with someone he didn't want to see.

Wang Sleeping Zhou is not a simple person.

He is China's first professional manager.

Zhengzhou Asia, which he founded, directly set off a revolution in the entire commercial service industry. In 92, the top media even produced a large-scale documentary focusing on him, called "Business War".

Amid the pleasantries, after three drinks.

Xia Chuan asked simply: "I heard that you are running a national chain?"

Before September 93, there was no concept of "chain store" in China.

The news that Yaohan was going to open 1000 chain stores in China stimulated Wang Suizhou.

He started sharply and rashly, running bravely on the wasteland where no one had ever walked before.

"You don't like this road?"

Wang Sleeping Zhou is a very conceited person, but he attaches great importance to Xia Chuan's opinion. He asked with great solemnity.

"No. I'm not optimistic about Asia." Xia Chuan said frankly.

Everyone was shocked. Xia Chuan was not optimistic about such a prosperous company in Asia?

"I believe you are a bystander, and you have seen many risks that I have not seen." Wang Sleeping Zhou became more solemn: "Can you tell me why?"

Xia Chuan was calm and relaxed, and said casually:

“This is an era of great waves, and it is very painful precisely because the mud and sand are all falling.

I estimate that in another 10 years, it will not be easy for only one of the 200 private enterprises to survive today. The collapse will lead to collapse and growth will occur.

If an enterprise that grows barbarically remains barbaric after becoming bigger, it will only fall. "

Everyone was shocked by Xia Chuan's prophecy. Will Asia actually fall?

Compared to its current glory, it’s unbelievable.

The fact is that in just four years since then, Asia has opened 4 large-scale chain stores in Yangcheng, SIPG and other places——

This company, with a total capital of only 4000 million yuan, is undergoing a huge expansion with an investment of nearly 20 billion yuan.

Asia's shareholders have also expanded from 2 to 5 and then to 6, and they are preparing to increase sales to billion yuan.

However, as Asia was running wildly, the building suddenly collapsed.

The first person to eat crabs is either a pioneer or a martyr.

Unfortunately, Asia became the latter.

Its prosperity is also great, and its death is also sudden.

The rise and fall of business is so cruel and ruthless.

Xia Chuan sighed in his heart. In a few decades, there will still be a few people who remember the slogan that resounded throughout Asia: Where to go during the trip to the Central Plains - Zhengzhou Asia!

He looked at Wang Sleeping Zhou's horrified eyes and continued:

"This kind of expansion of yours will lead to serious losses. The consequences will be that suppliers withdraw funds and stock out, banks withdraw loans, and the stores you open inside and outside the province will close down one after another."

Wang Sleeping Boat suddenly woke up.

He was literally dripping with sweat, but luckily he didn't go too far.

He is a business wizard. A person who has never gone to college can create such a brilliant company. There is no precedent to refer to.

But he didn't pay attention to this transmission chain at all.

In other words, we were blinded by the illusion of prosperity, inflated, and ignored this risk.

Loss will cause suppliers to withdraw money and run out of goods, and problems in the company's operations will cause banks to withdraw loans, and the company can only go bankrupt.

The withdrawal of loans is a domestic characteristic. It is impossible for foreign banks to withdraw the loan before the loan period is up, which would be illegal.

Well, we're legal.

This is called controlling financial risks, or tightening money to suppress inflation. This is the theory of the planned economy.


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